Formulate Review and Giveaway

 
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*This post is in collaboration with Formulate. I received the products mentioned for free to review. However, all thoughts and opinions are 100% my own. Thank you for supporting brands that support KatiaMaria.com

Hi there,

Five weeks ago, to be exact, I started using my personalized shampoo and conditioner from Formulate and I must say the results have been amazing. If you are not familiarized with custom hair care or this brand, here is what you need to know (keep reading until the end to enter the giveaway):

Formulate is a hair care company that brings chemists directly to consumers with the most top tier quality hair care products customized specifically for you. Formulate uses ingredients that are sulfate free, paraben free and animal cruelty free. They are also preservative free. Going back to the sulfate free part, it’s important to note that if you haven’t used a sulfate free hair product before, your hair will go through a hair transition. Also, you might not like it at first, for example, because sulfate free shampoos are thicker than other shampoos and they don’t foam, so you might feel that you are not getting that squeaky clean wash, but believe me, you are. The trick is that you need to have your hair extremely wet before applying the shampoo or conditioner. So less product, more water.

The first step is the consultation, which is basically a quick quiz to determine your hair needs and goals. The questions look into your hair type, your scalp type, your lifestyle, the environment in your region, among others things to determine the key ingredients that are going into the formula of your shampoo and conditioner. The best part is they let you choose your fragrance and its intensity. For my first formula, I went the fruity route and picked the burgeon scent which smelled like orange blossom (was really into oranges aesthetically, I blame it on the new Marianna song), although great for smelling it on the bottle, not so great on my scalp. Now my new scent of choice is green with envy, which is green tea and honey. You don’t get a distinct green tea or honey scent but I love it because it just smells fresh and clean.

They have super fast shipping. After taking my quiz I received my package in less than a week. Their packaging is sleek, minimalistic black and white bottles. The bottles are large, 14oz to be exact. I also like that I no longer have to run to the store every time I ran out of my shampoo or conditioner since they deliver right to your door steps. You can choose how often you will like to replenish by determining the about of time you wash your hair weekly. Also, a little product goes a long way. Since I have long hair, they recommended 4 pumps of both the shampoo and conditioner for each wash.

Another thing I love about them its their customer services. You can chat with their support team and chemist if you have any questions or need adjustment in your formula. My first formula didn’t work for me at all; it made my hair greasy from the first wash. I continued using this first formula but after a few more washes nothing seemed to improve, only my frizziness. Luckily, Formulate has a mobile app where you can let their team and chemists know how it is going with your formula and if you are not happy with your formula you can let them know and they’ll reformulate your shampoo and conditioner. They have great chemists but that doesn’t mean they’ll get it right on the first formula, and that’s okay, mine took two formulas and they nailed it. So don’t get discourage if they don’t get it the first time because they’ll eventually will get your perfect formula designed just for you. 

Now, lets talk about how my hair has improved. I asked the experts at Formulate for a formula that would prevent split ends, control my frizz, deep conditioned, prevent thinning, and had thermal protection. They sure delivered. This new formula has drastically helped with my split end and frizz (anti-frizz was a must since I live in Florida where it’s very humid). The top reason why I fell in love with my formula is because I’m not the best at blow drying my hair, it’s too much hair and it takes too long, so I prefer to let my hair air dry and then straightening it with a flat iron, which I know its not the healthiest. For that matter, I needed a hair care system that will help treat my dry ends and protect my hair from further heat damage, and honestly I think I have found it, thanks Formulate! 

Lastly, since using Formulate I have narrowed my hair care into just 5 products, which saves me money and also, its good for the environment since it means less waste. 

NOW, GIVEAWAY TIME!

The team over at Formulate has been kind enough to let me host a giveaway for one of you to win your own custom bottle of shampoo and conditioner! The rules are simple: you must be a US Resident and go to this link here to enter the giveaway! Not only will you be entering to win, but you’ll also receive $5 off your first order. Giveaway ends on June 6, 2019 and Formulate will be picking the winner.